Project Description

Challenge

We are a personal trainer marketing company. We develop personal trainer websites that help personal trainers build their online presence.

Client had a web site that was built before mobile phone usage hit the 50% user rate and search engines placed responsive sites higher in SERPs. A complete platform update was needed from the front end to the back end trainer admin of the web site.

Strategy

Build a light weight web site that allowed any mobile user the ability to view personal trainer website pages and for trainers to edit listings information without issues.

Approach

Copy the site and rebuild using responsive web site platform, testing through every page.

The Build

Transition site to mobile friendly responsive design.

Gallery

Complete UX customization for building and creating listings and generating leads.

Results

Increase customer leads for personal trainers and personal trainer signup.

75%

PAGE SESSIONS

90%

SESSION DURATION

95%

CUSTOMER LEADS

100%

TRAINER SIGNUP