Project Description
Challenge
We are a marketing firm for personal trainers. We create personal trainer websites to assist personal trainers in developing their online presence.
Customer had a website established before mobile phone usage reached 50%, and search engines ranked responsive sites better in SERPs.
From the front end to the back end trainer admin of the website, a complete platform change was required.
Strategy
Create a lightweight website that allowed any mobile user to access personal trainer website pages and trainers to easily change listing information.
Approach
Copy and backup the site, then rebuild it using a responsive web site platform, testing each page.
The Build
Convert the site to a mobile-friendly responsive design.
Results
Boost personal trainer customer leads and personal trainer signups.
PAGE SESSIONS
SESSION DURATION
CUSTOMER LEADS
TRAINER SIGNUP