Project Description

Challenge

Create a shopping site that generates more leads and provides additional tools for customers to help with making decision to install artificial turf.

Strategy

Build shopping cart with product information and images. Add interactive Google Map to measure square footage of installation area. Build artificial turf installation costs VS DIY cost calculator.

Approach

Let customers choose options based on where they are through the process to allow them to become more informed and closer to becoming a customer.

The Process

We installed a lot of love into this build.

Gallery

Not your average lead generation website.

Results

It feels good to see results like this for something artificial, like turf.

120%

CONVERSIONS

112%

PAGE VIEWS PER USER

95%

MORE TRAFFIC

199%

TIME ON SITE